Customer Engagement Specialist

Role Overview and Responsibilities

Acts as the main point of contact for assigned customers, utilizing a comprehensive omnichannel approach, including in-person visits and virtual communications.
Coordinates tailored engagement strategies using agile marketing techniques such as events, one-on-one meetings, and peer networking opportunities. Leverages customer insights and data to personalize interactions effectively.
Facilitates the exchange of insights between field-based and office-based roles to ensure alignment and strategic decision-making.
Builds strong, value-based relationships with healthcare professionals (HCPs), developing a deep understanding of their individual needs and preferences.
Maintains a 360° view of key accounts by monitoring data such as market share, recent activity, sales performance, and customer engagement metrics.
Develops and executes strategic account plans, tracking progress against set milestones and key performance indicators (KPIs).
Regularly evaluates engagement effectiveness and reprioritizes efforts based on evolving insights and business goals.

Key Competencies and Skills

Strong relationship-building capabilities across diverse stakeholder groups
Excellent communication and active listening skills
Skilled in impactful storytelling and product knowledge delivery
Customer-centric with a keen ability to identify and understand stakeholder needs
Provides strategic feedback on market, customer, and competitor insights

Qualifications and Experience

Bachelor's degree required
2–5 years of experience in the pharmaceutical or healthcare industry
Experience in digital communication and multichannel customer strategies
Structured, accountable, and hands-on work approach
Native-level fluency in Dutch and strong command of English (spoken and written)

Customer Engagement Specialist