Digital Strategy Manager

Posted 22 November 2024
LocationMiami
Job type Permanent
Reference207561
Contact NameMolly Kennedy

Job description

We're partnering with a boutique advertising agency specializing in health systems, dedicated to crafting innovative strategies that connect healthcare organizations with their audiences.

Role Overview:
The Digital Strategy Manager will oversee the development and execution of comprehensive digital strategies, ensuring they drive engagement, growth, and measurable results for our health system clients.

Key Responsibilities:

  • Develop and implement data-driven digital marketing strategies, including paid media, social, and web.
  • Analyze campaign performance and optimize for ROI.
  • Collaborate with creative and account teams to ensure seamless execution.
  • Stay current on digital trends to inform client strategies.

Qualifications:

  • 5+ years in digital marketing, ideally in healthcare or health systems.
  • Expertise in paid media, SEO, analytics, and emerging platforms.
  • Strong analytical and communication skills.